Marketing, through the operation to achieve the purpose of sales. Management involves a wide range of aspects. Personally, I think it is more difficult than making products. Here is a rough overview of some of my achievements in 21 years. 1. About strategy The soldiers have category email list not moved, the food and grass go first. The business is not in motion, the strategy is the first. Before actually starting to act, the strategy must be clearly thought out. Otherwise, it will be limited category email list to marketing details at the beginning, which will lead to serious rework in the later stage. For strategy, you need to think from a broader perspective of God. In order to achieve this goal: how to capture traffic, how to introduce products, how to stratify users, and how to position activities.
These four cards, in what order and how do they complement each other? It all needs to be planned in advance. 2. About the strategy The category email list strategy guides the general direction, and the strategy guides the implementation of specific actions. This year, the most important thing is strategy. 1. What are the strategies? Activity subsidy strategy, traffic utilization category email list strategy, product sales strategy, user stratification strategy, marketing push strategy, etc., the constant goal is to maximize business effects through strategies. 2. How is the strategy formulated? Deploy, implement, monitor, and tune around the first goal of the strategy. Test and accumulate more excellent strategies to form your own strategy pool.
For example: the sales strategy of the category email list product, the goal is to increase the overall sales volume in the short term and stabilize the product structure of the long-term user. Based on this goal: to pick out the ace products, add event strategy marketing to the category email list first purchase, implement the strategy of churn combined with summoning, and use the differentiated marketing of crowd preferences for repurchase. Users log in what to market on T day, what to market on T+1 day, what to market on T+3 day, and what to market on T+7 day, not necessarily only activities, products, meat and vegetables mix, track and view user conversion within 7 days and 14 days Vintage effect, timely tuning.