Book overview : Where do I start? What do I say? I don't want to sound like a salesman. How can I relax my prospects? When we are untrained, giving presentations can be difficult. We don't know the real questions in the minds of our prospects. We don't know what triggers a "yes" or "no" decision. Many times, we don't even know where to start. Our fascination with information holds us back. We can't see the big picture because we are drowning in facts. And, what actually is the big picture? It is simply this: Does the prospect want to join our business or not? But what would happen if we changed our entire business presentation model? First, we learn to get presentation appointments with almost 100% of the people we talk to. Next, we learn to give our entire business presentation in less than one minute. If we could do this, how do we think our prospects will feel? Thrilled! When we can give our entire business presentation in less than one minute, many good things happen. We save time, not only for ourselves, but for our prospect. That makes two people happy. Plus, this gives us the flexibility to give our presentation anywhere, at any time, in any circumstances. And finally, all the sales tension disappears from our prospects when they know our presentation will take only one minute. Learn to make your business grow with this efficient, focused business presentation technique. Order your copy now!
I have a small network marketing business. Advertisers pay me to distribute their products to members of my network who then try the product for free. How do the principles in the Guides affect me?
LinkedIn is a professional network that allows you to build credibility, create a meaningful network and establish your company as an industry authority. All this is possible with the right LinkedIn marketing strategy, and now you know everything about how to create yours.
As an example, a sales pitch can be broadly focused, like if you're a consulting firm that offers a wide range of services. You're selling your business as a whole, rather than a specific product or service, like a CRM platform or accounting tool.
Think of your deck like a visual business plan. Your objective is to succinctly illustrate your marketplace knowledge, business model and qualifications for execution. A standard deck consists of 10 to 14 slides. The most common mistake made by newbie founders? Providing too much detail, too soon. Jenny Lefcourt, General Partner at Freestyle Capital, cautions early-stage founders against making this error:
Some people thrive at a large event, while others prefer to meet through networking apps like Shapr or LinkedIn. For some, virtual networking events can take some pressure off your first networking experience.
Networking may have seemed like a necessary evil in the past. With these tools, though, you can now create meaningful and impactful relationships everywhere you go. Practicing your networking skills can help you become more confident and help you meet new, interesting people.
A senior associate dean of business programs, Dr. Mark Hobson, said although digital marketing seems like a new world, in fact, it is based on many of the principles familiar to traditional marketers and requires both foundational marketing knowledge and technical know-how.
Affiliate marketing utilizes the ever-growing popularity of industry experts and social media influencers. In working with these third-party influencers, your organization will collaborate to promote your products or services for compensation. In collaboration, influencers will engage their audience with posts, blogs, or videos to bring in more business for your organization and create new leads.
Worried about presenting your business opportunity to prospects? Here is the solution. The two-minute story is the ultimate presentation to network marketing prospects. When our prospects see the big picture, they make decisions immediately. No more "I need to think it over" objections. In less than two minutes, our prospects will move forward, ready to join. This presentation requires no flipcharts, videos, research reports, testimonials, PowerPoint slides, or graphics. All it takes is a simple two-minute story that we customize for our prospects.
Any combination of these goals is fair game and can help you better understand which networks to tackle, too. When in doubt, keep your social media marketing strategy simple rather than complicating it with too many objectives that might distract you. Pick one or two and rally your team around them.
Do your homework on your existing social media audience and focus on networks where your core audience is already active. Further analysis needs to be done before you can determine what your real-world social customers actually look like. 2b1af7f3a8